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"Career Paths. Sales and Marketing" is a new educational resource for sales and marketing professionals who want to improve their English communication in a work environment. Incorporating career-specific vocabulary and contexts, each unit offers step-by-step instruction that immerses students in the four key language components: reading, listening, speaking, and writing. "Career Paths. Sales and Marketing" addresses topics including the marketing mix, closing, commissions, marketing strategies, and consumer behavior.The series is organized into three levels of difficulty and offers a minimum of 400 vocabulary terms and phrases. Every unit includes a test of reading comprehension, vocabulary, and listening skills, and leads students through written and oral production.
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Tytuł | Career Paths. Sales and Marketing |
Autor: | Evans Virginia, Dooley Jenny, Vickers Craig |
Rozszerzenie: | brak |
Język wydania: | polski |
Ilość stron: | |
Wydawnictwo: | Express Publishing |
Rok wydania: | 2015 |
Tytuł | Data Dodania | Rozmiar |
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